Annuity Best Buy Offers

Will You Really Get The Best Buy Table Rate?

The problem with comparison Best Buy tables is that you won't necessarily be offered the best buy rate shown.

Why's that?

Remember that the rates these tables give are specific to, say, a 65 year old man or woman with £100,000.

Simply because company Y gives the best deal for the 65 year old with exactly £100,000 does not mean they give the best deal for the 66 year old with a pension fund of £101,000.

When an annuity provider launches a Best Buy Annuity bear in mind that they are not obliged to offer it to anyone.

Their real purpose might be not so much to sell you that particular annuity deal so much as to just get you to make contact with them.

So why do they bother?

So why would they want you to call them about an annuity they probably won't give you?

Well, let's call it a loss leader.

Some experts say the motivation behind it is so that they can get you "into the shop". Once in they can offer you a more expensive deal.

They know all about consumer inertia. You might just be fed up enough to go with what seems the easiest option.

But don't do it. Get as many quotes as you can.

How we can help you

If you want to get an annuity, in our opinion the best starting point is to ask an Independent Financial Adviser (IFA).

Shop around for one. You can find them in the phone book - though a personal recommendation would be best.

Or we can connect you to an IFA who specialises in annuities and will give you a quick customised quote.

This is a free service and you're under no obligation to proceed in any way.

Obviously this IFA will be interested in arranging your annuity. While we're sure they'll give you a good quote please note that we can't be held responsible for whatever you arrange with them etc.

In any event, if you do decide to go with them, please note our firm belief that you should always get three quotes when buying any financial product.

Please complete the brief form below to get a free no-obligation quote

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"Thank you for your help. The adviser was highly professional..." Mr G Merton, East Sussex.

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